Testing in production is the practice of conducting software tests in the live environment where the application is deployed and used by real users.

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Why is testing in production important?

Testing in production provides real-world feedback on how an application performs under actual user conditions, helping identify issues that may not be apparent in staging environments.

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An easy way to understand testing in production is:

It's like letting real users test your website or app to see how it works in the real world, instead of just testing it in a controlled environment before launching.

3 Best Practices of Testing In Production

1. Implement feature flags: Use feature flags to control the rollout of new features, allowing for gradual deployment and easy rollback if issues arise.

2. Conduct canary releases: Release new features or updates to a small subset of users first, monitor their experience, and gradually expand the rollout if no problems are detected.

3. Monitor and alert: Continuously monitor key performance indicators (KPIs), user behavior, and system health in production, setting up alerts to quickly identify and respond to any anomalies or issues.

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At Kosme Aesthetics, continuously testing new treatments and marketing strategies directly with our clientele helps us refine our offerings in real-time.

This agility has enabled us to stay ahead, ensuring that our services always meet the changing preferences and needs of our customers.